by Sumit Thukral | Feb 24, 2026 | Digital Marketing, SEO
What is Generative Engine Optimisation (GEO)?Why GEO Matters for Websites in 20261️⃣ AI Is Replacing Traditional Search Behaviour2️⃣ Zero-Click Searches Are Increasing3️⃣ E-E-A-T Is Now Machine-Verified4️⃣ Structured Data Is No Longer OptionalSEO vs GEO: What’s the...